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First Cheesy Commercial Award Goes to Heinrich

Democratic Congressional candidate Martin Heinrich pulls way ahead of all other federal candidates in the state in the race to put out the cheesiest campaign commercial.


Martin Heinrich looks surprisingly awkward and ill at ease on camera, and the production value is so weak, that I half expected him to finish by saying, “I’m Martin Heinrich and I’ll paint any car for $99.” Unfortunately, for Mr. Heinrich it’s not just the quality of the spot that fails. The content misses the mark by a long shot.

George Bush and Darren White’s energy policies are a drag on America’s economy. Tax breaks for big oil, and record gas prices are holding America back.

Does Mr. Heinrich even know who he is running against? Darren White, is the two-term Bernalillo County sheriff. The idea that Darren White has anything to do with energy policy in Washington is, well, ludicrous. According to the National Sheriffs’ Association, there are 3,084 sheriff’s offices in the U.S. as of September 1, 2007.

I find it hard to believe that Mr. Heinrich actually expect the voting public to believe that the President of the United States (or anyone else for that matter) asks those 3,ooo plus sheriffs to weigh in on national energy policies before making a decision. Homeland security, crime, jails… those would make sense, but national energy policy? That’s kind of reaching, don’t you think?

Go ahead and watch the commercial Mr. Heinrich is running again. Then watch the commercial Sheriff Darren White has on the air.

Who would you rather have representing you in Washington?

[Full disclosure: I’m a financial contributor to Darren White’s campaign. And, comparing how the two candidates are representing themselves, just confirms that I’ve made the correct decision. In fact, if I had donated money to the Heinrich campaign, I might be calling them right now at 505-244-0022, to ask that my money be used for something other than the cheesy commercials.]